Evil Dead Rise was initially set to release on HBO Max, but Bruce Campbell claimed the film's preview had such high ratings that the "suits" are discussing a theatrical release instead.
At the San Diego Comic-Con, Campbell sat down with CBR to discuss the Evil Dead franchise. When asked about upcoming projects, the producer mentioned Evil Dead Rise might get a theatrical release. "We just had a preview that went... That was very high ratings. They were potentially going to stream it on HBO Max, but it might go theatrical. Maybe in the fall," Campbell said.